Spring 2023
Boyscouts of America –
Simon Kenton Council
Leadership
Luncheon
Design Fields
Marketing, Environmental Design, Branding
Overview
The Leadership Luncheon event recognizes individuals within the community that demonstrate outstanding leadership, impact, and the BSA morals.
Tools Used
Adobe Illustrator, Adobe Indesign, Canon DSLR, Lightroom Classic
Challenge
BSA, SKC understands the challenge of funding, retainment, and recruitment of scouts. The cost of materials, transportation, and other expenses can make it challenging for some families to participate. Additionally, it can be difficult to attract and retain both scouts and adult leaders due to busy schedules and other commitments.
Team
Marketing Director: Phill Smith
Designers: Ashten Justus, Megan Giese
Photographers: Ashten Justus, Megan Giese
Donor Relations: Natalie McEntee
Solution
BSA, SKC understands the challenge of funding, retainment, and recruitment of scouts. The cost of materials, transportation, and other expenses can make it challenging for some families to participate.
Planning